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Consumer behavior : buying, having, and being / Michael R. Solomon
Description
Includes bibliographical references and index
Detail Information
- Publisher
- Harlow, Essex : Pearson Education, c., 2017
- Collation
- 604 p. : ills. ; 28 cm & glos.
- Language
- English
- ISBN/ISSN
- 9,79129E+12
- Classification
- NONE
- Edition
- 11th ed.
- Statement of Responsibility
- Solomon, Michael R.
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