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Pengaruh Social Media Marketing Activities...
Salsabilla Kusumaningrum; Arga Ha...
Call Number
E.7006
Availability
PSB Ekstensi
1/1
Item Detail (1) - PSB Ekstensi
CodeCall NumberLocationStatus
E.7006E.7006PSB Ekstensi
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Skripsi

Pengaruh Social Media Marketing Activities (SMMAs) Terhadap Customer Satisfaction dan Purchase Intention pada Brand Coffee Shop di Indonesia

Salsabilla KusumaningrumArga Hananto (Pembimbing)
Description

Penelitian ini bertujuan untuk mengetahui pengaruh Social Media MArketing Activities (SMMAs) terhadap Customer Satisfaction dan Purchase Intention pada konsumen brand coffee shop di Indonesia.

Detail Information
Publisher
Jakarta : Program Ekstensi FEB UI.,
Collation
xviii, 180 pages: illustration., 30 cm & lampiran.
Language
Indonesia
Classification
NONE
Subject(s)
Social media marketing activities Perceived quality Perceived value
Statement of Responsibility
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