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Consumer behavior : buying, having and being / Michael R. Solomon
Description
Includes bibliographical notes and indexes
Detail Information
- Publisher
- Needham Heights, MA : Allyn and Bacon, c., 1994
- Collation
- xx, 618 p. : ills. ; 26 cm
- Language
- English
- ISBN/ISSN
- 205131638
- Classification
- NONE
- Statement of Responsibility
- Solomon, Michael R.
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