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Positioning : the battle for your mind / by Al Ries and Jack Trout
Description
Includes index
Detail Information
- Series Title
- McGraw-Hill series in management
- Publisher
- Singapore : McGraw-Hill, c
- Collation
- x, 213 p. : ills. ; 21 cm
- Language
- English
- ISBN/ISSN
- 71002731
- Classification
- NONE
- Edition
- 1st ed.
- Statement of Responsibility
- Ries, Al
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