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Marketing research / George Kress
Description
Includes bibliographical references and index
Detail Information
- Publisher
- Englewood Cliffs, NJ : Prentice-Hall, c., 1969
- Collation
- xviii, 380 p. : ills. ; 24 cm & app.
- Language
- English
- ISBN/ISSN
- 135584388
- Classification
- NONE
- Edition
- 3rd ed.
- Statement of Responsibility
- Kress, George
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