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Marketing myths that are killing business ...
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658.8 CLA m
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Marketing myths that are killing business : the cure for death wish marketing / Kevin J. Clancy ; Robert S. Schulman

Description

Includes index

Detail Information
Publisher
New York, NY : McGraw-Hill, c.,
Collation
xxxv, 308 p. : ills. ; 24 cm & app.
Language
English
ISBN/ISSN
70111243
Classification
NONE
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