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Contemporary advertising / Courtland L. Bo...
Call Number
659.1 BOV c
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Buku Umum

Contemporary advertising / Courtland L. Bovee ; William F. Arens

Description

Includes bibliographical references and index

Detail Information
Publisher
Homewood, IL : Richard D. Irwin, c.,
Collation
xxvii, 629 p. : ills. ; 28 cm & app.
Language
English
ISBN/ISSN
256033021
Classification
NONE
Edition
2nd ed.
Statement of Responsibility
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