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Otto Kleppner's advertising procedure / Th...
Call Number
659.1 RUS o
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Otto Kleppner's advertising procedure / Thomas Russell ; Glenn Verrill

Description

Includes index

Detail Information
Series Title
The Prentice-Hall series in marketing
Publisher
Englewood Cliffs, NJ : Prentice-Hall, c.,
Collation
xvii, 665 p. : ills. ; 26 cm & glos.
Language
English
ISBN/ISSN
136432557
Classification
NONE
Edition
9th ed.
Statement of Responsibility
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