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Business marketing : a managerial approach / Robert W. Haas
Description
Includes bibliographical references and index
Detail Information
- Publisher
- Cincinnati, OH : South-Western, c., 1996
- Collation
- xiii, 859 p. : ills. ; 24 cm & gloss
- Language
- English
- ISBN/ISSN
- 538847522
- Classification
- NONE
- Edition
- 6th ed.
- Statement of Responsibility
- Haas, Robert W.
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