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Global marketing management : cases and re...
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658.848 BUZ g
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Buku Wajib

Global marketing management : cases and readings / Robert D. Buzzell ; John A. Quelch ; Christopher A. Bartlett

Description

Includes bibliographical references

Detail Information
Publisher
Reading, MA : Addison-Wesley, c.,
Collation
x, 686 p. : ills. ; 23 cm
Language
English
ISBN/ISSN
201539721
Classification
NONE
Edition
3rd ed.
Statement of Responsibility
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