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Marketing channels : infomercials and the ...
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658.872 EVA m
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Buku Wajib

Marketing channels : infomercials and the future of televised marketing / Craig R. Evans

Description

Includes bibliographical references and index

Detail Information
Publisher
Upper Saddle River, NJ : Prentice-Hall, c.,
Collation
xxv, 308 p. : ills. ; 24 cm & app.
Language
English
ISBN/ISSN
130751510
Classification
NONE
Statement of Responsibility
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