Gaya APA

Kleppner's advertising procedure / J. Thomas Russell ; W. Ronald Lane. (1989). Englewood Cliffs, NJ: Prentice-Hall, c.

Gaya MLA

Kleppner's advertising procedure / J. Thomas Russell ; W. Ronald Lane. 13th ed.. Englewood Cliffs, NJ: Prentice-Hall, c, 1989. Buku Umum.