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Consumer behavior / John C. Mowen ; Michae...
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658.8342 MOW c
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Consumer behavior / John C. Mowen ; Michael Minor

Description

Includes bibliographical references and indexes

Detail Information
Publisher
Upper Saddle River, NJ : Prentice-Hall, c.,
Collation
xxi, 696 p. : ills. ; 25 cm
Language
English
ISBN/ISSN
137700415
Classification
NONE
Edition
5th ed.
Statement of Responsibility
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