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Marketing : an analytical perspective / Peter Mudie
Description
Includes bibliographical references and index
Detail Information
- Publisher
- Hertfordshire : Prentice-Hall Europe, c., 1998
- Collation
- xii, 368 p. : ills. ; 24 cm & app.
- Language
- English
- ISBN/ISSN
- 133577570
- Classification
- NONE
- Statement of Responsibility
- Mudie, Peter
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