Competitive branding : winning in the market place with value-added brands / Torsten H. Nilson. (2000). Chichester, Eng: John Wiley & Sons, c.
Competitive branding : winning in the market place with value-added brands / Torsten H. Nilson. . Chichester, Eng: John Wiley & Sons, c, 2000. Buku Wajib.