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Marketing : basic concepts for decision making
Description
Includes bibliographical references and index
Detail Information
- Publisher
- New York, NY : Harper & Row, c., 1944
- Collation
- xiv, 430 p. : ills. ; 27 cm
- Language
- English
- ISBN/ISSN
- 63878496
- Classification
- NONE
- Statement of Responsibility
- Robin, Donald P.
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