Gaya APA

Cases in strategic marketing / David Rosenthal ; Lew G. Brown. (2002). Upper Saddle River, NJ: Prentice-Hall, c.

Gaya MLA

Cases in strategic marketing / David Rosenthal ; Lew G. Brown. . Upper Saddle River, NJ: Prentice-Hall, c, 2002. Buku Umum.