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Essentials of marketing research / Tony Proctor
Description
Includes bibliographical references and index
Detail Information
- Publisher
- Harlow, Eng. : Pearson Education, c., 2002
- Collation
- 470 p. : ills. ; 25 cm & glos.
- Language
- English
- ISBN/ISSN
- 273642006
- Classification
- NONE
- Edition
- 2nd ed.
- Statement of Responsibility
- Proctor, Tony
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