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Principles of service marketing and manage...
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658.812 LOV p
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Buku Wajib

Principles of service marketing and management / Christopher H. Lovelock ; Lauren Wright

Description

Includes bibliographical references and index

Detail Information
Publisher
Upper Saddle River, NJ : Prentice-Hall, c.,
Collation
xix, 436 p. : ills. ; 26 cm & glos.
Language
English
ISBN/ISSN
130950122
Classification
NONE
Edition
2nd ed.
Statement of Responsibility
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