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Emotional branding : the new paradigm for connecting brands to people / by Marc Gobe
Deskripsi
Includes bibliographical references and index
Informasi Detail
- Penerbit
- New York, NY : Alworth Press, c., 2002
- Deskripsi Fisik
- xxxii, 319 p. : ills. ; 24 cm
- Bahasa
- English
- ISBN/ISSN
- 1581150784
- Klasifikasi
- NONE
- Pernyataan Tanggungjawab
- Gobe, Marc
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