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Basic marketing research : a decision-maki...
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658.83 MAL b
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Buku Wajib

Basic marketing research : a decision-making approach / Naresh K. Malhotra ; Mark Peterson

Description

Includes bibliographical references and indexes

Detail Information
Publisher
Upper Saddle River, NJ : Pearson Education, c.,
Collation
xl, 631 p. : ills. ; 28 cm
Language
English
ISBN/ISSN
131971212
Classification
NONE
Edition
2nd ed.
Statement of Responsibility
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