Pengaruh persepsi pengeluaran iklan (perceived advertising spending) dan promosi harga (price deals) terhadap ekuitas merek / diajukan oleh Retno Dewi K. | Pusat Sumber Belajar Program Ekstensi FEB UI

Pengaruh persepsi pengeluaran iklan (perce...

Call Number

E.3052

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Skripsi

Pengaruh persepsi pengeluaran iklan (perceived advertising spending) dan promosi harga (price deals) terhadap ekuitas merek / diajukan oleh Retno Dewi K.

Description

Ada bibliografi

Detail Information

Publisher: Jakarta : Program Ekstensi FEUI., 2009
Collation: vii, 88 p. : il. ; 28 cm & lamp.
Language: Indonesia
Classification: NONE
Statement of Responsibility: Dewi K., Retno

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