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Design and marketing of new products
Description
Includes bibliographical references and index
Detail Information
- Publisher
- Englewood Cliffs, NJ : Prentice-Hall, c., 1992
- Collation
- xxvii, 701 p. : ills. ; 24 cm
- Language
- English
- ISBN/ISSN
- 132015676
- Classification
- NONE
- Edition
- 2nd ed.
- Statement of Responsibility
- Urban, Glen L.
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