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Elements of marketing
Converse, Paul D.; Huegy, Harvey ...
Call Number
658.8 CON e
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Elements of marketing

Converse, Paul D.Huegy, Harvey W.Mitchell, Robert V.
Description

Includes bibliographical references and index

Detail Information
Publisher
Englewood Cliffs, NJ : Prentice-Hall, c.,
Collation
xxi, 883 p. : ills. ; 23 cm
Language
English
Classification
NONE
Edition
6th ed.
Subject(s)
Marketing
Statement of Responsibility
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